New Managing Director for our Private Business Unit

September 16, 2019

We are happy to announce that we are welcoming our new Managing Director for our Private Business Unit Ivar Michaelsen.

Ivar holds professional experience from various product and marketing roles across global consumer brands such as Carlsberg, Reckitt Benckiser and Valora Trade. Furthermore, Ivar has 17 years of experience from the global market research company Nielsen working with consumer attitudes and retail shopper trends especially within FMCG. Ivar comes from a position with GFK as President of Global Point Of Sales (POS) with responsibility for POS tracking and analysis to increase clients’ ROI of in-store sales and marketing activities.

Ivar Michaelsen is a strong addition to our management team and his start marks another milestone in the ambitious journey that Epinion is on.

Great to welcome yet another sense-maker onboard. We look forward to working with you, Ivar!

We believe that businesses in the Private sector can build customer loyalty when they truly make an effort to listen to the voice of customers – and then act on what they hear.

Private sector expertise